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Tag Archives: brand loyalty

When financial headwinds blow, CPG manufacturers should assume good

When financial headwinds blow, CPG manufacturers should assume good

How do you supply cost when family budgets are squeezed? Dan Perez of Epsilon explains how CPG manufacturers can lend a hand give cost-conscious customers the financial savings they would like. The consumer-packaged items (CPG) trade is grappling with escalating pressures from inflation and attainable price lists, presenting primary demanding …

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