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Earlier this yr, Puma was once introduced because the professional ball provider of the Premier League and now, it has unveiled the primary advert spot from its marketing campaign.
Titled ‘Have a Ball,’ the paintings from advert company Dude London hopes to inject a dose of pleasure into the game by means of taking it again to its origins. The quick documentary-style movie celebrates grassroots play in public areas, streets and parks, in addition to the neighborhood spirit that brings and the enjoyment of getting the ball at your ft.
The spot additionally finds a shocking statistic: on moderate, Premier League avid gamers cling the ball for most effective 109 seconds a recreation. Given their grueling coaching, health and vitamin regimes, this can be a meager period of time, which is why discovering pleasure in those quick, treasured moments is so vital.
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Richard Teyssier, vice-president of name and advertising and marketing at Puma, stated: “By emphasizing the emotional and liberating aspects of playing football, the ‘Have a Ball’ campaign highlights how the simple act of just having the ball can bring immense joy and excitement.
“On average, a professional footballer has control of the ball for around 109 seconds every game, so when you have the ball at your feet, you need to make it count and create moments that make a difference on the pitch. We are proud to have some of the best players in the world creating magic moments on the pitch using the new ball.”
