Why do Taylor Swift lovers assume she’s making a big announcement on the AMAs? We read about the Easter eggs.

Is Taylor Swift making a large announcement at the American Music Awards on May 26? Some Swifties are speculating that the track icon is losing extra of her well-known Easter eggs for lovers to seek out, and that all of it leads as much as the Memorial Day awards display.

Swift ended her years-and-continents-spanning Eras Tour on Dec. 8 in Vancouver, Canada, and because then has saved a low profile as she jet units together with her boyfriend, Travis Kelce. She hasn’t teased new track at the horizon, and even the discharge of her upcoming rerecordings of her 2017 album Reputation or her 2006 debut album, either one of which lovers anticipated to drop over the span of her excursion. Of direction, Swift — who, during the last 4 years, dropped 8 albums together with rerecordings — isn’t one to step clear of the highlight for lengthy.

Many Swifties now imagine the “Anti-Hero” artist is making plans one thing primary for the AMAs, the place she’s nominated for 6 honors: Artist of the Year, Favorite Female Pop Artist, Album of the Year, Favorite Pop Album, Collaboration of the Year and Favorite Touring Artist. Taylor Nation is encouraging lovers to vote however staying mum about whether or not the so-called chairman of the Tortured Poets Department is attending or appearing on the tournament, leaving lovers to take a position.

Here are the clues that some lovers assume recommend we must stay a watch out for a press release — and even one thing larger.

The web site

Eagle-eyed lovers on social media famous that while you scroll down on Swift’s merch web page, you get a blocked segment with a number of other click-through hyperlinks for Apparel, Music, Accessories and Sale. Take the primary letter of every and what do you’ve got? AMAs … i.e., a touch that Swift could also be directing lovers towards the approaching awards display.

Oh, and there’s extra: As many Swifties have famous, there are lately 12 pieces on sale for 26% off on her web site. The AMAs are on May 26, and Swift’s subsequent album shall be her 12th. Some are decoding this as a clue that she gained’t be saying a rerecord, however a brand-new album.

The outfits

This possible clue calls for a little bit extra making plans, but it surely comes to the clothes that Swift wore to the previous 3 Grammys. In 2023, when she accredited the Album of the Year for Midnights, Swift sported a blue, subtly sparkly outfit. The following 12 months, when she introduced her new album The Tortured Poets Department, she wore a white robe. This 12 months, she returned to the Grammys in a purple quantity — which some lovers concept was once sudden for the reason that it didn’t seem to be nodding to any particular frame of labor.

So that is the place issues get fascinating. All 3 of those colours occur to be the colours of the American flag … and the AMAs this 12 months occur to fall on Memorial Day.

This clue means that Swift should have identified the date for the AMAs previous to her Grammys arrival this 12 months, and knew that she would have a press release to make. Officially, the AMAs date was once launched to the general public on the finish of February — and the Grammys had been Feb. 2. So, it’s relatively imaginable Swift’s workforce were given wind of the date and put in combination a purple outfit to move with a purple, white and blue theme over time.

Some lovers speculate that Swift could be saying on Memorial Day after which liberating her album — whether or not that be “TS12” or one or either one of her rerecordings — on July 4, the following America-focused vacation. Swift’s beautiful widely known for webhosting well-known pals at her Newport, R.I., house for lavish Fourth of July events, the place purple, white and blue outfits are inspired.

The anniversary

Fans of Swift know all about her pork with Scooter Braun, who received Swift’s masters in summer time 2019 — one thing she made transparent she was once unsatisfied about. Months later, she took the level on the AMAs and carried out her Lover tune “The Man” whilst dressed in a white blouse that incorporated the titles of her authentic albums in black lettering, in addition to a medley of a number of different songs like “Love Story.” It was once at that rite she become the most-decorated artist in AMAs historical past — a name she claimed after surpassing Michael Jackson’s report of 26 wins.

Swift hasn’t carried out on the AMAs since — however some lovers assume it could be the easiest position to announce that she’s liberating all of her rerecordings, for the reason that all of the drama began there within the first position. And if we get a wonder efficiency? All the simpler.

The simple arithmetic

Any excellent Swiftie is aware of that her favourite quantity is 13. The AMAs is on May 26 — aka, 5/26. And what’s 5 + 2 + 6? Well, 13.