There’s a shortlist in my thoughts of the labels I look ahead to seeing probably the most all over model month, and Avavav is all the time on it. I ceaselessly in finding myself gravitating against the unbridled designers—who’re extra unconventional, say one thing deeper with their paintings, and push the geographical regions in their ingenious expression to the fullest extent.
Avavav, based in Florence and now primarily based in Stockholm, has constructed a name for theatrical, tongue-and-cheek runway presentations underneath ingenious director Beate Karlsson. Now, the label has collaborated with Adidas for a 2d time, appearing the gathering all over their Fall/Winter 2025 display at Milan Fashion Week. It’s Adidas, however via a surrealist, relatively absurdist lens—Avavav’s signature of style meets efficiency artwork.
The assortment is now to be had to buy on the Adidas web page, Adidas retail outlets, and make a selection shops.
(Image credit score: Courtesy of Adidas/Lennart Madou)
(Image credit score: Courtesy of Adidas x Avavav / Lennart Madou)
(Image credit score: Courtesy of Adidas x Avavav / Lennart Madou)
(Image credit score: Courtesy of Adidas x Avavav / Lennart Madou)
(Image credit score: Courtesy of Adidas x Avavav / Lennart Madou)
(Image credit score: Courtesy of Adidas x Avavav / Lennart Madou)
(Image credit score: Courtesy of Adidas x Avavav / Lennart Madou)