Stord, the e-commerce startup taking a look to tackle Amazon, acquires UPS subsidiary

Logistics startup Stord mentioned Monday that it is purchasing UPS subsidiary Ware2Go because it appears to make bigger its footprint within the e-commerce house.

The corporate declined to offer specifics at the acquire worth of the deal.

The Atlanta-based corporate based via former Thiel Fellow Sean Henry mentioned the purchase will spice up Stord’s aggressive edge because it appears to chip away on the e-commerce house ruled via the likes of Amazon.

Ware2Go is a third-party supply corporate that appears to make fast supply extra available for traders, in keeping with its site.

Henry informed CNBC the purchase builds at the corporate’s push to “level the playing field” in opposition to firms like Amazon’s Prime for checkout and achievement services and products for smaller companies via providing the infrastructure.

“The hardest problem for all these independent merchants across the rest of the internet and trying to compete with Prime is really scale,” he mentioned. “Logistics is still a physical world where you need a lot of packages, a lot of inventory spread very close to a lot of consumers to be able to offer that level of rapid delivery.”

Stord mentioned the purchase provides 2.5 million sq. ft to the corporate’s present community of 13 amenities within the U.S., Canada, the U.Ok. and the Netherlands and over 70 spouse websites international.

The e-commerce logistics corporate based in 2015 has been on an acquisition spree in fresh months because it appears to make bigger its full-cycle achievement and delivery services and products. It scooped up Pitney Bowes’ e-commerce achievement trade and freight and logistics platform ProPack in 2024.

Stord’s backers come with Kleiner Perkins, Peter Thiel’s Founders Fund, Franklin Templeton and Strike Capital.