Cristiano Amon, CEO & President, Qualcomm, on Centre Stage right through day one in every of Web Summit 2024 on the MEO Arena in Lisbon, Portugal.
Shauna Clinton | Sportsfile | Getty Images
Qualcomm on Monday mentioned it plans to release processors designed for knowledge facilities to energy synthetic intelligence, which can hyperlink to Nvidia’s chips.
Nvidia’s graphics processing devices (GPUs) have transform a vital element in knowledge facilities used to coach massive AI fashions that energy programs like chatbots. They are frequently paired with a central processing unit (CPU) — a marketplace ruled by way of Intel and AMD.
Qualcomm mentioned it’s making plans to release a customized CPU for the knowledge middle that may connect with Nvidia’s GPUs and instrument. A hyperlink to Nvidia’s infrastructure is essential for any participant hoping to crack into the knowledge middle given the relevance of the U.S. chip large’s semiconductors for AI.
The announcement if truth be told marks a re-entry into the knowledge middle marketplace for Qualcomm after earlier efforts remaining decade bore little fruit.
In 2021, Qualcomm got Nuvia, which designs processors in keeping with Arm designs and has been key to the U.S. tech titan’s efforts with knowledge middle CPUs.
The knowledge middle CPU marketplace stays extremely aggressive. Big cloud computing gamers like Amazon and Microsoft already design and deploy their very own customized CPUs. AMD and Intel actually have a robust presence.
Last week, Qualcomm signed a memorandum of figuring out with Saudi-based AI frim Humain to broaden knowledge facilities, becoming a member of a slew of U.S. tech corporations making offers within the area. Humain will function beneath Saudi Arabia’s Public Investment Fund.
Getting into the knowledge middle is a part of a broader technique from Qualcomm to diversify its trade, which has historically been ruled by way of gross sales of processors and modems for smartphones.
Under CEO Cristiano Amon, Qualcomm has moved into chips for vehicles in addition to PCs — a marketplace traditionally ruled by way of Intel.
Amon mentioned on Monday right through at presentation at Computex in Taipei, Taiwan, that there are actually greater than 85 PC designs which are on sale or in building with Snapdragon X Series chips, that have been first introduced in 2023. Amon additionally mentioned the corporate will announce a brand new PC chip right through its annual summit in September.
Qualcomm is pitching its chips as energy environment friendly and able to operating AI processes on a tool, quite than within the cloud, the place they’re generally finished now. Some of the touted benefits of on-device AI come with quicker AI apps and extra safety, since knowledge does not wish to depart a work of {hardware}.