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Welcome to Second Life, a podcast spotlighting a success girls who have made primary profession adjustments—and fearlessly mastered the pivot. Hosted by way of Hillary Kerr, co-founder and leader content material officer at Who What Wear, every episode provides you with a right away line to girls who’re sport changers of their fields. Subscribe to Second Life on Apple Podcasts, Spotify, or anyplace you get your podcasts to stick tuned.
Angela Vranich, co-founder and leader product officer of Little Spoon, has totally revolutionized the panorama of youngsters’s diet. With a prepared eye for recognizing untapped markets, Vranich’s adventure within the meals business wasn’t precisely linear.
While finding out trade in university, Vranich didn’t simply hit the books—she additionally based a national natural meals advertising corporate between categories. Her pastime for natural meals carried her via a post-college stint in tv manufacturing, which she temporarily discovered wasn’t her calling. Drawn again to her roots, she relocated to San Francisco to sign up for her then-boyfriend (now husband and Little Spoon co-founder), who ran an natural meals distribution corporate. She once more turned into immersed on the planet of clean, sustainable meals. It was once then that Vranich spotted a obvious hole available in the market: child meals.
In the mid-2010s, brand new, natural merchandise have been booming—juices, salsas, or even pet food have been getting gourmand makeovers. Yet the infant meals aisle remained stagnant, ruled by way of shelf-stable jars unchanged for many years. Vranich noticed a chance to disrupt this stagnant area with fresh-cooked, natural child meals adapted to fashionable households. In 2017, she co-founded Little Spoon, a direct-to-consumer emblem handing over nutritious, thoughtfully crafted foods for young children and children.
The reaction was once electrical. Little Spoon offered one million foods in its first yr, proving folks have been hungry for more fit, extra handy choices. Since then, the logo has expanded past child meals to supply foods for kids as much as age 10, from nutrient-packed purees to kid-friendly plates. With over 35 million foods delivered, Little Spoon has change into a family title, mixing science-backed diet with flavors youngsters love.
Listen to the most recent episode of Second Life to listen to how Vranich shifted how youngsters devour whilst additionally inspiring a technology of oldsters to prioritize brand new, natural diet. Keep scrolling to buy a few of Little Spoon’s absolute best dealers.
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