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(Image credit score: Courtesy of Gucci)
Daisy Edgar-Jones has robust reminiscences tied to Italy. One of probably the most vital is the time she spent in a villa outdoor of Rome filming the overall scenes of Normal People—the tv display tailored from Irish creator Sally Rooney’s 2018 novel—which was once launched in 2020 and turned into the BBC’s maximum streamed collection with 62.7 million perspectives. “That was my first time spending proper time in Italy,” the actress stocks with Who What Wear. “I just remember thinking, ‘Oh my gosh, this is incredible.'”
Five years later, the 26-year-old actress returned to the shores of Italy for every other giant second: as the brand new face of Gucci and its Gucci Lido marketing campaign. Edgar-Jones arrived within the cliffside the city of Sorrento to shoot the brand new Gucci Lido marketing campaign with photographer Jim Goldberg along actors Aliocha Schneider and David Jonsson. The marketing campaign is a party of summer season, the storied allure of Italy’s coastal lidos, and tranquil days spent at the Mediterranean sea coast, shooting Edgar-Jones with the easy cool of Jane Birkin in published silk scarves, woven GG Marmont luggage, and terry-cloth swimsuits primed for breezy summer season days. Ahead, learn our dialog with Daisy Edgar-Jones as she talks about summer season packing, Normal People reminiscences, and behind-the-scenes moments from her new marketing campaign with Gucci.
How did your dating with Gucci start?
I’ve identified about Gucci and cherished the home since I used to be younger sufficient to find out about model. The historical past of the home I to find so unbelievable, and I think very fortunate to get to paintings with them.
Now, you are the face of the brand new Gucci Lido marketing campaign. Is there a particular piece or glance from the marketing campaign that you just felt specifically hooked up to or excited to put on?
I cherished the garments on this Gucci marketing campaign, however there was once one explicit glance: a white blouse and white shorts with those gorgeous sandals and this pretty bag. I completely cherished that glance. It felt very Jane Birkin, very easy. There’s additionally some gorgeous loafers that I cherished and a few scarves. The complete international of the marketing campaign, I simply cherished it.
(Image credit score: Courtesy of Gucci)
The Gucci Lido marketing campaign inspires the spirit of an Italian summer season, highlighting a way of break out and undying glamour. Do you’ve any private reminiscences or favourite summer season locations in Italy that evoke identical emotions?
I felt so fortunate to shoot the marketing campaign in Sorrento, and I’d love to return and spend a while there… When it involves favorite reminiscences and puts in Italy, we shot the overall couple of weeks of Normal People on this unbelievable villa simply outdoor of Rome. It was once one in every of my favorite couple weeks of filming ever. I went to the Amalfi Coast when I used to be very younger, and I keep in mind consuming such a lot lemon sorbet and simply discovering all of it unbelievable.
(Image credit score: Courtesy of Gucci)
What was once the ingenious procedure like in the back of the scenes? Any memorable moments you’ll be able to percentage from the shoot?
The ingenious procedure was once so amusing! Jim is an absolute legend, and I cherished listening to his tales. He’s any such good artist, and I’m any such fan of his paintings, so I used to be so excited to paintings with him. He truly invited us into the arena, and he very a lot sought after us to really feel like he was once in point of fact taking candid pictures on vacation. I simply cherished listening to his imaginative and prescient and the way he works along with his topics to make the artwork that he makes.
(Image credit score: Courtesy of Gucci)
Your taste has developed over time, from crimson carpet seems to be to side road taste. How has your individual taste modified over the years?
I’ve at all times cherished model. I’ve watched each and every model documentary you may be able to watch. I like the historical past of designers and the homes, how a lot model adjustments how you are feeling and the way you navigate the arena, [and] what it says concerning the international that we are in.
(Image credit score: Courtesy of Gucci)
Can you percentage how you’re employed together with your stylist, Dani Michelle?
I’ve so cherished running with Dani. She has any such ability for seeing what you are feeling maximum assured in and discovering your individual private taste from there. We truly collaborated to seek out that for me. She’s wonderful. I’ve cherished each and every minute of running along with her. I think very fortunate. I feel she’s one of the crucial very best within the sport.
(Image credit score: Courtesy of Gucci)
If you need to pack one piece from Gucci Lido for your suitcase for a summer season commute, which merchandise would you’re taking with you?
If I may pack one piece from the Gucci Lido assortment in my suitcase, it will be the suede loafers. I feel they are so cool, and they might glance truly lovely with denims or shorts or a get dressed. I simply assume they are essential shoe!
Shop the Gucci Lido Collection
Gucci
Women’s Gigi Loafer
Gucci
GG Terrycloth Bikini
Gucci
Softbit Medium Top Handle Bag
Gucci
Printed Stretch Jersey Swimsuit
Gucci
Gg Marmont Woven Medium Shoulder Bag
Gucci
Printed Silk Twill Carré
Gucci
Woven Straw Boater Hat
Gucci
Sparkling Stretch Jersey Swimsuit
Gucci
Gucci Marina Chain Bracelet
Gucci
Women’s Slide Sandal With Horsebit
Gucci
Softbit Maxi Shoulder Bag
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