Did Fujifilm Steal My Idea for Their New Camera?

Five years in the past, I humorously “leaked”: a rumor that Canon used to be about to unencumber the RiP, a digital camera with a vertical sensor designed for Instagram influencers. Sadly, the RiP by no means got here to marketplace, however the concept that could have impressed Fujifilm’s intriguing new digital camera.

The RiP would had been groundbreaking; my article defined how its 5:4 sensor, fastened for portrait orientation pictures, used to be designed to permit influencers to supply Instagram-ready content material extra successfully. Creator bundles of the RiP would send with a yellow anorak and a string of fairy lighting fixtures, with the top rate choice that includes a wide-brimmed hat, a canoe, and a white Land Rover Defender.

Suddenly, this daft thought is probably not as ludicrous because it first appeared, assuming you imagine the rumors that encompass Fujifilm’s new teaser video. The 20-second clip doesn’t give a lot away, however the “Half the Size, Twice the Story” tagline has ended in hypothesis that that is both a half-frame movie digital camera that may compete with the Pentax 17, or a virtual digital camera with a small sensor — in portrait orientation.

The rumor web page Fujirumors began making noise concerning the half-frame digital camera a couple of months in the past. The newest claims are that the approaching “X-Half” will function an f/2.4 aperture fastened lens, an optical viewfinder, an publicity repayment dial, and, most significantly, a vertical LCD. Given that nearly all of pictures lately are shot in portrait orientation, wouldn’t it make sense to make a virtual point-and-shoot that fits lately’s scroll-ready aesthetic?

My dumb satire article would possibly no longer had been so dumb in spite of everything. Five years is ready the proper time frame for taking an idea and bringing it to manufacturing, so possibly I must get involved with Fujifilm and allow them to know the place to ship my test.

Personally, I’m with the ones Fujifilm fanatics hoping for a half-frame movie digital camera. I’ve been taking part in with the Pentax 17 during the last month, a digital camera that to start with were given me excited at the display however has confirmed somewhat irritating now that it’s in my arms; I’ve misplaced depend of what number of pictures I’ve ruined through having by accident bumped the mode dial, and the zone focusing by no means makes me really feel relaxed {that a} shot goes to be sharp. I really like half-frame, and I dream of a compact rangefinder with a quick high — one thing just like the Olympus PEN EED.

I doubt Fujifilm will cross analog, alternatively, so my dream must wait. However, if a vertical sensor isn’t a silly thought, possibly a virtual digital camera with guide rangefinder focusing isn’t so silly both, particularly if the optical viewfinder rumor proves to be true.

So, what’s Fujifilm making plans? We’ll to find out on May 22. Until then, depart your highest guesses within the feedback under.