Did Fujifilm Steal My Idea for Their New Camera?

Five years in the past, I humorously “leaked: a rumor that Canon was once about to unlock the RiP, a digital camera with a vertical sensor designed for Instagram influencers. Sadly, the RiP by no means got here to marketplace, however the concept that will have impressed Fujifilm’s intriguing new digital camera.

The RiP would were groundbreaking; my article defined how its 5:4 sensor, fixed for portrait orientation pictures, was once designed to permit influencers to supply Instagram-ready content material extra successfully. Creator bundles of the RiP would send with a yellow anorak and a string of fairy lighting, with the top rate possibility that includes a wide-brimmed hat, a canoe, and a white Land Rover Defender.

Suddenly, this daft concept will not be as ludicrous because it first gave the impression, assuming you imagine the rumors that encompass Fujifilm’s new teaser video. The 20-second clip doesn’t give a lot away, however the “Half the Size, Twice the Story” tagline has ended in hypothesis that that is both a half-frame movie digital camera that may compete with the Pentax 17, or a virtual digital camera with a small sensor — in portrait orientation.

The rumor web page Fujirumors began making noise in regards to the half-frame digital camera a couple of months in the past. The newest claims are that the drawing close “X-Half” will function an f/2.4 aperture fastened lens, an optical viewfinder, an publicity repayment dial, and, most significantly, a vertical LCD. Given that the majority of pictures as of late are shot in portrait orientation, would it not make sense to make a virtual point-and-shoot that fits as of late’s scroll-ready aesthetic?

My dumb satire article may no longer were so dumb in spite of everything. Five years is set the proper time frame for taking an idea and bringing it to manufacturing, so possibly I will have to get involved with Fujifilm and allow them to know the place to ship my take a look at.

Personally, I’m with the ones Fujifilm fanatics hoping for a half-frame movie digital camera. I’ve been taking part in with the Pentax 17 during the last month, a digital camera that first of all were given me excited at the display however has confirmed somewhat irritating now that it’s in my arms; I’ve misplaced rely of what number of pictures I’ve ruined by means of having by chance bumped the mode dial, and the zone focusing by no means makes me really feel relaxed {that a} shot goes to be sharp. I really like half-frame, and I dream of a compact rangefinder with a quick top — one thing just like the Olympus PEN EED.

I doubt Fujifilm will cross analog, alternatively, so my dream should wait. However, if a vertical sensor isn’t a silly concept, possibly a virtual digital camera with guide rangefinder focusing isn’t so silly both, particularly if the optical viewfinder rumor proves to be true.

So, what’s Fujifilm making plans? We’ll to find out on May 22. Until then, go away your highest guesses within the feedback underneath.